Title: Living Green Tips Calendar for Refuse & Recycling Company

Item: #7244 goingreen Stapled Appointment Calendar
Purpose: Promote awareness of recycling programs and provide recycling information to residents
Audience: Residents of the company’s service area

 

Description:

  • Eco-friendly calendar, printed on 30% recycled paper
  • 13-month calendar with December printed on backmount
  • Featured “think green living” tips each month

 

In an effort to get information out to area residents on eco-conscious living, the local refuse and recycling company used this goingreen appointment calendar. During recycling seminars at schools, the Can Man mascot attended and handed out the calendar to children so they could take them home to their parents. They also distributed the calendars at recycling facilities. This calendar served its purpose as a valuable public service to residents and helped the company earn additional money with people recycling more items and making “green” choices.
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Title: Desk Calendar for Regional Bank & Trust

Item: #4306 Curved Memo Desk Calendar
Purpose: Promote bank locations as well as provide good will to customers
Audience: Bank customers in an 8-county area

 

Description:

  • Modern desk calendar with contrasting black and bright colors
  • 2019 calendar
  • Imprint stand out with vibrant foil colors

 

A bank with multiple branch locations in eight counties wanted something special to give customers. The style of this desk calendar complemented their slogan “pure and simple” with a modern twist. Each branch location in the region personally handed out the calendars as customers visited.

They were so popular that the bank reordered 1,700 additional calendars and started planning their next one. The advertising effectiveness of this calendar remained all year long and provided repeated reminders of the bank’s services, locations and positive attitude toward customers and the community.
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Title: Schedule Calendar for Landscape Company

Item: #5323 2-Color Stick Up Grid, English (13-month)
Purpose: New client gift
Audience: New lawn care customers

 

Description:

  • A compact calendar that sticks easily in vehicles, on file cabinets, refrigerators and more
  • 22 mount shapes, 9 vinyl colors, and 13 foil colors available

 

A landscape company purchased these calendars to give to new clients. At their initial appointment, the landscaper would mark the upcoming dates of service. The imprint included contact details and basic information about the best times to water a lawn/landscape. Customers appreciated an informational tool that kept the company’s contact information handy while the company liked that it encouraged employees to schedule upcoming services.
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Title: Custom Calendar for Farm Implement Dealer

Item: Custom Appointment Calendar, Agriculture
Purpose: Promote products and services to general public
Audience: Dealer customers

 

Description:

  • 12 custom tractor pictures, one on the cover and one each month
  • Calendars were personalized in the drop ad imprint area with customer names
  • Each calendar grid included information on the featured tractor
  • Spiraled drop ad appointment style

 

A farm implement dealer was planning a customer appreciation day/open house. After speaking with their distributor, they decided to customize a stockline tractor calendar. The calendars were handed out to everyone who attended the open house. Remaining calendars, all personalized with customer names, were personally delivered by the dealer’s salespeople. The effort was a huge success, and many customers mentioned the calendar months after it was distributed. Next year, they are planning to have a photo contest. Customer pictures of their new or old tractors will be featured.


 

Title: Calendar with Ad Coupons for Sewing Supply Company

Item: Custom Appointment Calendar, Retail
Customer: Sewing supply company
Purpose: Promote products and services and thank customers
Audience: Current customers worldwide

 

Description:

  • Phantom overprint of the company logo on the calendar grid
  • Reminders of pertinent dates overprinted on the pad as a reminder to valued customers
  • Below the pictures were coupon-type ads on supplies and machine parts
  • A letter thanking customers from the executive VP was spiraled in after the front cover
  • Drop ad featured the company logo, address and important numbers

 

A mail order company providing sewing supplies and machine parts had a custom calendar produced to promote products and service. Also, it served as a “thankyou” to customers. The custom calendars were mailed to current customers all over the world. With the coupon-type ads, each grid offered a way to get special pricing on goods and the inserted letter helped created good will. Overall, the calendar reinforced the company’s dedication to customer service.